Leverage buying momentum: Your buyer is already in. That’s why order bumps convert because they meet customers in the moment. It’s the digital impulse buy, done right.
No friction, no redirects, just one click: Unlike popups or post-purchase offers, order bumps keep everything on the same page. No re-entering info. No breaking flow. Just tick and go.
Promote what pairs well: Think: add-ons, warranties, express shipping, bonus files. Bumps let you offer what makes the main product better. More value for them. More revenue for you.
Order Bump = One-click checkout addon
It lives on the checkout page. No popups. No redirects. Just a small, relevant offer added in a single click right before the customer pays.
Use it when: You want a frictionless revenue boost (think: faster shipping, bonus product, small upgrade).
Upsell = Offer the better version
An upsell pitches a premium alternative, a better, bigger, or smarter choice than what the buyer picked.
Use it when: You want to increase cart value with a product swap or bundle.
Cross-Sell = Suggest what pairs well
A cross-sell recommends products that go with the one your customer already wants.
Use it when: You want to sell accessories, refills, or "complete the set" items.
Offer a relevant, low-cost product as an order bump.
Think: phone case, screen protector, or earbuds when someone buys a phone.
It works because it's already in their mental cart. It’s easy to say yes to without any extra clicks and decisions. Just one quick “Add” button at checkout. Try to keep it simple, small, and related. That’s how you increase AOV without adding friction.
Use FunnelKit’s built-in analytics to track bump revenue, AOV, and conversions at every step of your sales funnel.
Get real data such as views, clicks, revenue, etc., so you know what’s working. Run A/B tests on bump offers to see which version drives more sales, more often.
Place your order bump inside the mini cart or just above the payment gateways, where customers can’t miss it before they buy.
If you want to be sure, A/B test different placements to find what gets the most clicks and conversions for your funnel.
Yes, FunnelKit’s order bumps work with all payment gateways supported by WooCommerce, from credit/debit cards to PayPal, Apple Pay, Google Pay, BNPL, bank redirects, and even COD.
No matter how your customers pay, your bump offer stays seamless.
Set a rule inside FunnelKit to exclude products from bump offers. Use: Cart Items > Does Not Contain At Least → Select the product(s) to exclude.
It’s targeted, clean, and doesn’t affect the rest of your checkout flow.
