Top 10 WooCommerce Frequently Bought Together Plugins to Boost Revenue

Discover the best WooCommerce frequently bought together plugins and learn how to use smart product recommendations to boost sales, increase AOV, and enhance the shopping experience.

Are customers leaving your WooCommerce store with just one item in their cart?

Simply having many products isn’t enough to boost sales; you need smart product recommendations. This can increase cart value and drive more sales effortlessly. 

In this guide, we’ll explain how WooCommerce frequently bought together plugins work, their benefits, and top picks to help grow your store’s revenue.

How Does a WooCommerce Frequently Bought Together Plugin Work, And Why Do You Need It

A WooCommerce Frequently Bought Together plugin automatically suggests related products at key stages of the buying journey, such as the product page, cart, and checkout. This allows customers to add complementary items with a single click.

Why you should use an additional plugin to offer frequently bought together products:

• Increase order value by recommending relevant add-ons 
• Automates cross-selling, saving you time 
• Enhances customer experience with personalized suggestions 
• Reduces cart abandonment by promoting needed extras 
• Offers personalized deals based on behavior 
• Easy integration with minimal setup

Now you know the importance of a frequently bought together plugin, but you can’t just pick any. Move on to the next section to find out the best plugins. 

Top 10 Best WooCommerce Frequently Bought Together Plugins

A frequently Bought Together plugin is a great way to boost sales and improve the customer experience on your WooCommerce store. These plugins suggest related products to increase cross-selling and raise your average order value.

Many options are available, but choosing the right one can be challenging. Here are the top 10 frequently bought together plugins to help you find the best fit for your store.

Let’s take a look!

1. FunnelKit Funnel Builder

FunnelKit Funnel Builder is a versatile plugin designed to create high-converting sales funnels for your WooCommerce store.

It offers the ability to display "Frequently Bought Together" product recommendations on and after the checkout.

Integrating upsell opportunities at key customer journey stages helps boost conversions through personalized and strategic product suggestions.

This seamless integration with WooCommerce ensures a smooth and effective way to increase sales and average order value.

Key features:

• Build high-converting sales funnels with stages like landing pages, upsell offers, and optimized checkouts.
• Add checkout order bumps and upsell pages to encourage additional purchases and increase average order value.
• Display "Frequently Bought Together" suggestions, cross-sells, and dynamic recommendations seamlessly.
• Design and customize sales funnels effortlessly with an intuitive drag-and-drop interface using your favorite page builders
• Personalize product recommendations and upsells based on customer behavior and cart contents.
• Test and refine funnel designs to boost conversions and maximize sales.

Pros:

• Easy to set up with drag-and-drop functionality.
• Built-in A/B testing to optimize funnel performance.
• Seamlessly integrates with WooCommerce.
• Advanced conditional logic for personalized offers.
• Great for creating complete sales funnels along with product recommendations.

Cons:

• Product recommendations are only available in the premium version
• There is no control over product page recommendations.

Pricing: FunnelKit offers a free version with limited features. The premium version starts at $99.5/year.

2. FunnelKit Cart

FunnelKit Cart allows you to create an optimized checkout process and add "Frequently Bought Together" offers directly to the cart.

This plugin streamlines the upselling process and helps convert abandoned carts into sales with personalized recommendations.

Key features:

• Display complementary product recommendations directly in the cart to boost cross-sells and upsells.
• Encourage higher cart values with incentives like discounts, free shipping, or reward points.
• Express Checkout (Google Pay, Apple Pay) simplifies the checkout process, making payment smooth and easy.
• Seamlessly integrates with FunnelKit Funnel Builder to create tailored upsell and cross-sell opportunities.
• Adjust cart layouts and design elements to align with your brand and improve the shopping experience.
• Show instant updates to cart values, discounts, and rewards as customers add or remove products.

Pros:

• Seamless integration with WooCommerce.
• Encourages higher cart value with upsell offers.
• One-click checkout for easy customer experience.
• Customizable cart and checkout pages.

Cons:

• It may require other FunnelKit plugins for full functionality.
• Limited customization options in the free version.

Pricing: A free version is available, but the premium one starts at $99/year, which includes the FunnelKit Funnel Builder. 

3. FunnelKit Automations

FunnelKit Automations is designed to automate your marketing processes and create targeted product recommendations.

It integrates with WooCommerce, automating follow-ups and product suggestions, including frequently bought items.

Key features:

• Create automated email and SMS marketing workflows.
• Personalize frequently bought together plugin offers based on customer behavior.
• Integrates with WooCommerce and other FunnelKit plugins.
• Segment customers based on their actions.
• Multi-channel automation (email, SMS, and more).
• Offer dynamic discount coupons so people buy the frequently bought together suggestions 
• Track email automation performance
• Design email with drag-and-drop builder 
• Dynamic product block to add WooCommerce products right in your emails. 

Pros:

• Powerful automation features for personalized marketing.
• Multi-channel marketing (email, SMS, etc.).
• Easy integration with WooCommerce.
• Segment customers for more accurate recommendations.
• Prebuilt automation and email template 

Cons:

• It can be overwhelming for users new to automation.
• Limited functionality in the free version.
• Requires other FunnelKit plugins for full features.

Pricing: The free version is available; premium plans start at $99.50/year.

4. WPC Frequently Bought Together for WooCommerce

WPC Frequently Bought Together is a user-friendly plugin that allows you to display recommended products on WooCommerce product pages.

It uses customer behavior data to suggest complementary products, increasing cross-sells and upsells.

Key Features:

• Automatic and manual pairing of products.
• Fully customizable display settings.
• Option to offer discounts on bundled products.
• Works seamlessly with all WooCommerce themes.
• Easy integration with product pages.

Pros:

• Simple and easy setup.
• Customizable display options.
• Option to offer bundle discounts.
• Increases sales with relevant product recommendations.
• Lightweight plugin with no impact on site performance.

Cons:

• Limited advanced features in the free version.
• No built-in A/B testing options.
• Lacks advanced reporting features.

Pricing: Free version available. The premium version starts at $29/year.

5. Frequently Bought Together for WooCommerce

Frequently bought together for WooCommerce allows you to create product bundles by suggesting frequently bought items on the product page.

It’s designed for simplicity and ease of use, allowing you to quickly increase your average order value by displaying related products.

Key features:

• Manual product pairing for precise recommendations.
• Displays product bundles on the product page.
• Fully customizable design.
• Simple integration with WooCommerce.
• Support for discounts on bundled products.

Pros:

• Easy integration with WooCommerce.
• Offers manual product pairing.
• Simple and intuitive user interface.
• No need for coding knowledge.
• Provides bundle discount functionality.

Cons:

• Limited automation for product suggestions.
• Lacks detailed analytics and reporting.
• Only available for WooCommerce.

Pricing: Available for $49/year.

6. WooCommerce Product Bundles

WooCommerce Product Bundles is a powerful plugin that allows you to create product bundles and offer them as a package.

You can use it for "Frequently Bought Together" offers, boosting your sales by suggesting products that complement each other.

Key features:

• Create product bundles with flexible pricing options.
• Set discounts for bundled products.
• Works with simple, variable, and subscription products.
• Supports automatic and manual bundling.
• Detailed reporting and analytics.

Pros:

• Complete flexibility in creating product bundles.
• Advanced reporting and analytics features.
• Supports discounts on bundled items.
• Seamless integration with WooCommerce.
• Works with all types of WooCommerce products.

Cons:

• It can be expensive for smaller stores.
• Some features require additional plugins.
• May need technical knowledge for advanced features.

Pricing: Starts at $79/year.

7. Bought Together for WooCommerce

Bought together for WooCommerce allows you to show relevant product recommendations directly on your product pages.

It is simple, effective, and perfect for increasing sales by showcasing items customers will likely purchase together.

Key features:

• Manual pairing of frequently bought products.
• Customizable display on the product page.
• No coding is required for installation.
• Supports discounts on paired items.
• Simple integration with your WooCommerce store.

Pros:

• Easy to set up and use.
• Manual product pairing for accuracy.
• No coding is required for installation.
• Supports product bundling and discounts.
• Lightweight and fast.

Cons:

• Lacks automatic product recommendations.
• Limited analytics or reporting features.
• Only works for WooCommerce.

Pricing: $29/year.

8. WooCommerce Recommendations

WooCommerce recommendations is a comprehensive plugin that offers product recommendations based on customer behavior, including frequently bought-together items. It’s designed to increase conversion rates and boost sales with intelligent product suggestions.

Key features:

• Fully automated recommendations based on behavior.
• A/B testing to optimize recommendations.
• Seamless integration with WooCommerce.
• Customizable display options.
• Works with all WooCommerce products.

Cons:

• Lacks manual control over product pairing.
• Requires a learning curve for full usage.
• Some advanced features require premium plans.

Pricing: Starts at $99/year.

9. Custom Product Boxes for WooCommerce

Custom Product Boxes lets you create bundles with multiple product options.

It is perfect for creating tailored "Frequently Bought Together" suggestions based on customer preferences, boosting the likelihood of larger cart values.

Key features:

• Create customized product boxes with multiple products.
• Allow customers to select items in a bundle.
• Integrates with WooCommerce and supports all product types.
• Option for bundle discounts.
• Simple, user-friendly interface.

Pros:

• Easy to create product bundles.
• Customers can choose their preferred items.
• Supports product types, including subscriptions.
• Offers flexible pricing for bundles.
• Integrates seamlessly with WooCommerce.

Cons:

• Lacks detailed reporting or analytics.
• Limited to product boxes and not dynamic recommendations.
• Additional plugins may be required for advanced features.

Pricing: $79/year.

10. WooCommerce Dynamic Pricing & Discounts

WooCommerce dynamic pricing & discounts allow you to create discounts based on conditions like product quantities and bundle purchases.

This plugin can be used for "Frequently Bought Together" offers, providing automatic discounts on paired products.

Key features:

• Create dynamic pricing rules for product bundles.
• Supports discounts for frequently bought together items.
• Flexible pricing conditions based on customer actions.
• Simple integration with WooCommerce.
• Works with all product types.

Pros:

• Flexible pricing rules.
• Supports bulk and quantity-based discounts.
• Integrates easily with WooCommerce.
• Encourages cross-selling with discounting.
• Great for stores with extensive inventories.

Cons:

• It can be complex for beginners.
• Some features require the premium version.
• Lacks detailed product recommendation logic.

Pricing:
Free version available, with premium plans starting at $16.5/year.

Expert Recommendations

Experts recommend FunnelKit Funnel Builder, FunnelKit Automations, and FunnelKit Cart as the ultimate tools for leveraging "Frequently Bought Together" strategies.

• FunnelKit Funnel Builder allows you to showcase recommendations during checkout and create upsell opportunities with order bumps and sales funnels. 
• FunnelKit Automations personalizes suggestions through automated email and SMS campaigns.
• FunnelKit Cart displays related products directly in the cart to boost average order value.

Therefore, together, these tools offer a seamless, robust solution to maximize sales and enhance the shopping experience.

10 Key Criteria for Choosing the Best WooCommerce Frequently Bought Together Plugins

We tested 35+ plugins to find the best ones for recommending Frequently Bought Together products. Here's a breakdown of the key features we used to shortlist the top 10.

1. Compatibility with WooCommerce and Your Theme

The first thing we considered was whether it is compatible with your version of WooCommerce and your store’s theme.

Because unless it's compatible with the latest version of WooCommerce and your theme, it can break your website.

2. Ease of installation and setup

A good product suggestion plugin should be easy to install and set up. You don’t want to spend too much time configuring it, especially if you run a busy store.

The second key feature we sought was easy installation and simple configuration. In settings, we looked for product pairings, display settings, and other features without needing technical knowledge.

3. Customization options

We chose plugins that offer flexible customization, letting you match the design with your store’s branding. We also prioritized those that support both manual product pairing and automated suggestions based on customer behavior.

4. Product pairing and recommendation algorithms

We focused on plugins that deliver accurate product recommendations using purchase data or browsing behavior. The best ones offered both automated suggestions and manual control, giving flexibility to fine-tune or override pairings as needed.

5. Cross-selling and upselling features

We looked for plugins that go beyond just "frequently bought together" suggestions and also support cross-sell and upsell. The top picks allowed seamless integration with existing sales strategies and offered features like discounted bundles to help boost conversions.

6. Display options and location of suggestions

Display flexibility matters. The best plugins let you control exactly where the "Frequently Bought Together" section appears, whether it's below the product details, near the Add to Cart button, in a sidebar, or even as a pop-up. This ensures recommendations are visible without disrupting the shopping experience.

7. Mobile responsiveness

Many shoppers use mobile devices, so the frequently bought together plugin must work seamlessly on smartphones and tablets.

The plugin should automatically adjust to the screen size without affecting the display or functionality.

8. Analytics and reporting

Insightful data is key. The best plugins provide reports on conversion rates and recommendation performance, helping refine your strategy. Some even support A/B testing to identify the most effective product pairings.

9. Customer support and documentation

One often overlooked but important factor is reliable customer support. Look for plugins with responsive assistance through chat, email, or forums, plus detailed guides and tutorials to simplify setup and troubleshooting.

10. Pricing and value for money

Price versus value was a key factor. We evaluated both free and premium plugins, noting that paid options typically offer more features, customization, and support. We also considered whether pricing was one-time or subscription-based to find the best overall investment.

5 Best Practices for Using the "Frequently Bought Together" Plugin

A Frequently Bought Together plugin can significantly boost your WooCommerce store's sales, but simply installing the plugin isn’t enough.

To get the most out of it, you need to optimize its usage to ensure the recommendations resonate with your customers. 

Following these best practices will help maximize the plugin’s potential, enhance customer experience, and increase conversions.

1. Prioritize relevant product pairings

Ensure that the products suggested as "frequently bought together" are genuinely relevant to the main product. Irrelevant pairings can frustrate customers and reduce trust in your recommendations.

Pair a laptop with accessories like a laptop bag, a mouse, or an extended warranty—not with unrelated items like headphones unless they complement the use case.

2. Leverage discounts on bundles

Offer discounts on items purchased together to incentivize customers to add them to their cart. A small discount can create a perception of value and encourage more significant purchases.

For example, you can provide a 10% discount when a phone case and a screen protector are purchased with a smartphone.

3. Test different pairing strategies

Experiment with manual and automatic pairings to determine what works best for your store. Use your knowledge of customer behavior to manually suggest bundles while leveraging the plugin's algorithms for broader patterns.

A clothing store can manually pair jeans with belts but rely on the plugin’s automatic suggestions to recommend shoes or other apparel based on customer trends.

4. Use analytics to optimize recommendations

Review the plugin's analytics regularly to monitor the performance of your recommendations. Identify which pairings are driving the most sales and refine your strategy accordingly.

If customers often purchase a particular pair of products together, make that pairing a featured recommendation to boost conversions further.

Therefore, by following these best practices, you can turn your frequently bought together plugin into a powerful tool for increasing sales while offering your customers a personalized and seamless shopping experience.

Wrapping Up: Utilize the Power of Product Recommendations

The WooCommerce Frequently Bought Together plugin is more than just a sales tool. It helps create a personalized shopping experience for your customers while boosting revenue through relevant product suggestions, bundling, and data-driven insights.

FunnelKit Funnel Builder, FunnelKit Automations, and FunnelKit Cart are ideal for the best results.

• FunnelKit Funnel Builder helps you create effective sales funnels with tailored recommendations.
• FunnelKit Automations personalizes product suggestions using customer behavior data
• FunnelKit Cart adds complementary items directly to the cart to increase cross-sells.

Therefore, start using these tools to enhance your store's performance, boost average order value, and improve customer satisfaction. With FunnelKit, impressive results are within your reach.

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