FunnelKit
Damanjeet Singh
FunnelKit Author
Damanjeet Singh
CEO & Co-Founder
Education: Electronics & Communication Engineering

Highlights

  • Co-Founder of FunnelKit (formerly WooFunnels), a leading WooCommerce company that helps stores grow profitably.
  • Trusted by over 38,500 WooCommerce stores to boost conversions, simplify checkout, and increase average order value.
  • Working with WordPress since 2008 and WooCommerce since 2015, with 15+ years of hands-on experience in custom eCommerce development.
  • Led multiple WooCommerce projects, with all plugins now powering over 100k stores worldwide.

About Daman Jeet Singh, CEO of FunnelKit

Hey, I’m Daman, CEO of FunnelKit and a long-time WordPress and WooCommerce enthusiast.

I started freelancing in 2000 and became a full-time entrepreneur in 2011 when I founded Weister, a WordPress-focused agency.

My journey with WordPress began in 2008. Its flexibility and potential immediately hooked me. It wasn’t just a tool; it was a way to bring ideas to life.

In 2015, I discovered WooCommerce. Its open-source nature and adaptability were perfect for building custom eCommerce solutions. I dove deep, taking on enterprise-level projects, including one of the most advanced checkout customizations WooCommerce had ever seen.

That experience led to the creation of WooFunnels (Now FunnelKit).

We launched in 2018 as WooFunnels and rebranded to FunnelKit in 2021 as our vision expanded to include the complete eCommerce funnel experience.

Today, FunnelKit powers over 38,500 WooCommerce stores, helping store owners increase average order value, simplify checkout, and drive conversions.

Over the years, I’ve come to realize that conversions are king. Whether it’s through FunnelKit Funnel Builder, FunnelKit Cart, or FunnelKit Automations, our products are designed to boost those conversions and help our customers grow their businesses.

I’ve had the privilege of being featured in publications like Forbes and Inc., but what matters most to me is the impact we’re making on entrepreneurs and their businesses. FunnelKit isn’t just a tool; it’s a partner in your journey to success.

I currently lead product design and marketing at FunnelKit, and while we’re proud of what we’ve built, we’re just getting started.

If you’d like to connect, I’m active in our Facebook group and happy to chat on Twitter or LinkedIn.

Why Trust Me?

With over 15 years of experience in WordPress and WooCommerce, I’ve seen what works and what doesn’t.

I’ve built solutions for some of the world’s largest WooCommerce stores, worked hands-on with entrepreneurs, and led the design and development of tools that are now helping 38,500+ businesses thrive.

Our success isn’t just about building products; it’s about building trust. I’ve spent years refining our products based on real-world experience, not theory.

So when I say that FunnelKit can make a real difference for your store, it’s not just empty words; it’s based on proven results.

Connect with the founder and share your thoughts on FunnelKit!
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Recent Blogs

How to Skip WooCommerce Cart Page and Redirect to Checkout (Step-by-Step Guide)

Want to implement WooCommerce skip cart functionality for a seamless user experience? As per the study conducted by Baymard Institute, the average cart abandonment rate across the eCommerce industry is a whopping 70.19%. This means that 7 out of 10 shoppers abandon the checkout process, leaving items in their carts without purchasing anything. One of the reasons for this high abandonment is the complicated checkout process. And the default cart page in WooCommerce contributes to a clunky and time-consuming step that adds friction to the whole buying process. By bypassing the traditional WooCommerce cart page, you can eliminate unnecessary steps and send your shoppers directly to
Aug 7, 2025 Editorial Team

9 Best WooCommerce Cart Plugins for 2025 (Tried & Tested)

Trying to improve your WooCommerce cart experience, but not sure which plugin will help? I’ve been there. One of my clients’ stores had customers frequently abandon their carts during the checkout process. I initially thought it was the speed, so we optimized the site speed with some custom tweaks. But it turned out that the real culprit was the default cart, which still felt outdated and clunky. To fix it, I started testing a few cart-enhancing plugins. What finally worked was a clean, slide-in cart that with cart items, smart upsells and free shipping rewards. And within days, abandonments dropped and average order value (AOV) went
Aug 7, 2025 Editorial Team

19 Best Free WooCommerce Plugins to Grow Your Online Store

Want to make your WooCommerce store better without spending a dime? These free plugins enhance sales, streamline tasks, and enhance the shopping experience. While launching a WooCommerce store is easy, scaling it efficiently is the real challenge. That's where these free plugins come in. Instead of chasing every new plugin, focus on tools that actually make a difference. A smart way to start is with free plugins: test what works, then upgrade only when needed. In this guide, we’ve compiled the 19 best free WooCommerce plugins. We’ve also highlighted key features, both free and premium, to help you choose the right ones for your store. Get
Aug 7, 2025 Editorial Team
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