FunnelKit
Damanjeet Singh
FunnelKit Author
Damanjeet Singh
CEO & Co-Founder
Education: Electronics & Communication Engineering

Highlights

  • Co-Founder of FunnelKit (formerly WooFunnels), a leading WooCommerce company that helps stores grow profitably.
  • Trusted by over 38,500 WooCommerce stores to boost conversions, simplify checkout, and increase average order value.
  • Working with WordPress since 2008 and WooCommerce since 2015, with 15+ years of hands-on experience in custom eCommerce development.
  • Led multiple WooCommerce projects, with all plugins now powering over 100k stores worldwide.

About Daman Jeet Singh, CEO of FunnelKit

Hey, I’m Daman, CEO of FunnelKit and a long-time WordPress and WooCommerce enthusiast.

I started freelancing in 2000 and became a full-time entrepreneur in 2011 when I founded Wisetr, a WordPress-focused agency.

My journey with WordPress began in 2008. Its flexibility and potential immediately hooked me. It wasn’t just a tool; it was a way to bring ideas to life.

In 2015, I discovered WooCommerce. Its open-source nature and adaptability were perfect for building custom eCommerce solutions. I dove deep, taking on enterprise-level projects, including one of the most advanced checkout customizations WooCommerce had ever seen.

That experience led to the creation of WooFunnels (Now FunnelKit).

We launched in 2018 as WooFunnels and rebranded to FunnelKit in 2021 as our vision expanded to include the complete eCommerce funnel experience.

Today, FunnelKit powers over 38,500 WooCommerce stores, helping store owners increase average order value, simplify checkout, and drive conversions.

Over the years, I’ve come to realize that conversions are king. Whether it’s through FunnelKit Funnel Builder, FunnelKit Cart, or FunnelKit Automations, our products are designed to boost those conversions and help our customers grow their businesses.

I’ve had the privilege of being featured in publications like Forbes and Inc., but what matters most to me is the impact we’re making on entrepreneurs and their businesses. FunnelKit isn’t just a tool; it’s a partner in your journey to success.

I currently lead product design and marketing at FunnelKit, and while we’re proud of what we’ve built, we’re just getting started.

If you’d like to connect, I’m active in our Facebook group and happy to chat on Twitter or LinkedIn.

Why Trust Me?

With over 15 years of experience in WordPress and WooCommerce, I’ve seen what works and what doesn’t.

I’ve built solutions for some of the world’s largest WooCommerce stores, worked hands-on with entrepreneurs, and led the design and development of tools that are now helping 38,500+ businesses thrive.

Our success isn’t just about building products; it’s about building trust. I’ve spent years refining our products based on real-world experience, not theory.

So when I say that FunnelKit can make a real difference for your store, it’s not just empty words; it’s based on proven results.

Connect with the founder and share your thoughts on FunnelKit!
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Recent Blogs

WordPress Autoresponder: How to Set Up Automated Emails for Your Site

Setting up a WordPress autoresponder takes the manual work out of your communication, turning passive website visitors into engaged subscribers and paying customers. Rather than replying to form submissions by hand or individually emailing out a lead magnet, the system handles it instantly. This keeps your audience engaged and ensures you never miss a follow-up, all without requiring you to sit at your desk 24/7. However, the default WordPress email system is limited to basic notifications. With an average ROI of 4,300% in the U.S., email marketing remains one of the most profitable strategies [Source: Direct Marketing Association]. Autoresponders make that possible. If you want to
Apr 8, 2026 Editorial Team

How to Customize the WooCommerce Phone Field (Step-by-Step)

The WooCommerce phone field is one of the most commonly adjusted elements on the checkout page. Store owners either want to make it required for delivery coordination, add country code validation for international customers, or remove it entirely to reduce checkout friction. But the default setup is extremely rigid. No built-in format validation. No country flag dropdowns. You barely get any customization options over whether the field is required, optional, or hidden entirely from the frontend. Changing this behavior in the WordPress Customizer often does not work as expected. In this guide, we will look at exactly how to fix this. Whether you prefer writing raw
Apr 7, 2026 Editorial Team

6 Best WooCommerce Subscription Plugins For Recurring Revenue: Tested & Compared (2026)

Want to turn one-time buyers into customers who keep coming back using WooCommerce? Then you need to find a WooCommerce subscription plugin.  These plugins will help you automate billing, manage renewals, handle failed payments, and keep customers subscribed without doing everything manually.  According to Business Wire, the subscription economy has grown by over 300% in seven years. Plus, recurring revenue is also more predictable than one-time sales.  The bad news is that WooCommerce does not support subscription products or recurring billing on its own. In this blog, we will compare the 6 WooCommerce subscription plugins available in 2026. We will look at their features, pricing, and
Apr 6, 2026 Editorial Team
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