FunnelKit
Editorial Team
FunnelKit Author
Editorial Team

FunnelKit Editorial Team At a Glance

  • A dedicated team of writers, marketers, designers, support specialists, and engineers sharing comprehensive WooCommerce knowledge.
  • Over 15 years of hands-on experience with WordPress and WooCommerce, delivering practical solutions.
    Trusted by and supporting more than 38,500 WooCommerce store owners worldwide.
  • All tips, strategies, and recommendations are grounded in real, first-hand experience and tested results.
  • Rigorous multi-stage review process led by Marketer, Entrepreneur, WooCommerce Expert Daman Jeet Singh to ensure top quality.

Who Are We?

The FunnelKit Editorial Team is a group of real-world WooCommerce users who believe in the power of WooCommerce.

Rooted in a commitment to customer success, our goal is to help small WooCommerce businesses grow profitably.

That's why we create helpful content, including how-to tutorials, tips, and curated lists, to help you gain knowledge and choose the tools you need to grow your business with WooCommerce.

Our Team Includes:

Marketers and content strategists who've helped thousands of businesses grow.

Support leads who understand real customer problems and how to solve them.

Designers who specialize in human-computer interaction (HCI) help us implement it effectively.

Developers who know WooCommerce inside and out, and recommend what truly works.

Writers who are passionate about WordPress, technology, and sharing actionable insights.

What Sets Us Apart

We use and test every plugin we write about.
We share honest, practical feedback, not feature lists.
Every guide is reviewed multiple times, so it's perfect to a T.

No content is published unless it adds real value to our users.

Experience

Backed by 15+ years of real-world experience, we deliver more than just words.

Our team doesn't just write about what's popular; we write about what truly works.We create practical, real-world content designed to help you grow your WooCommerce business.

Whether it's how-to tutorials, plugin recommendations, or tips, everything we share is based on what's worked for real stores we've helped.

No guesswork, just tried and tested strategies.

Choosing the right plugin can make or break your WordPress experience. With so many options out there, we know our recommendations matter.

That's why we don't just list features. We actually use and test every plugin ourselves.

To make sure each piece delivers real value, it goes through a multi-step review process led by Daman Jeet Singh (a marketer, entrepreneur, and WooCommerce expert who knows the game inside out), ensuring the highest quality and accuracy.

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Recent Blogs

9 Best Woocommerce Abandoned Cart Plugins: A Detailed Comparison (Free and Premium)

Discover the best WooCommerce plugins to recover abandoned carts and boost your sales. Losing sales to abandoned carts? It’s more common than you realize. Around 70% of shoppers leave without completing their purchase, according to the Baymard Institute. The good news is that timely follow-up emails can help recover a significant portion of those lost sales. But here's the problem: WooCommerce doesn't offer cart recovery features by default. That's why you'll need a dedicated abandoned cart plugin for WooCommerce. In this blog, we’ve listed the top 9 WooCommerce abandoned cart plugins, along with their key features and pricing. Let's get started. Overview of the Top 9
Jun 24, 2026 Editorial Team

WooCommerce Google Analytics Integration: 3 Ways to Set Up GA4 (2026)

There are three reliable ways to connect WooCommerce to Google Analytics 4: the official Google Analytics for WooCommerce plugin, Google Tag Manager via GTM4WP, or FunnelKit's built-in pixel tracking. The right one depends on whether you just need basic eCommerce data or you're tracking upsells, order bumps, and multi-step checkouts. In this guide, we'll walk you through all three, set up GA4 event tracking correctly, cover Consent Mode v2, and fix the duplicate-event errors that wreck most setups. Methods to Set Up WooCommerce GA4 Integration Here are the four most common options to compare. MethodBest ForGA4 eCommerce EventsFunnel / Upsell TrackingCoding NeededCostGoogle Analytics for WooCommerce (official)Basic, free,
Jun 24, 2026 Editorial Team

How to Add and Validate an EU VAT Number Field in WooCommerce: Best Plugins & Setup

Dealing with VAT rules in the EU can be complicated. For domestic transactions (B2B or B2C), VAT is charged at checkout. However, in cross-border B2B transactions within the EU, VAT-registered businesses are exempt from paying VAT at checkout. Instead, they're responsible for self-assessing and paying VAT in their own country through the reverse charge mechanism. Failing to comply with VAT regulations can lead to fines and legal issues. That's why adding an EU VAT number field at checkout is essential. It validates B2B transactions and ensures compliance with EU VAT rules. In this blog, we'll compare the plugins that can add this field to your WooCommerce
Jun 24, 2026 Editorial Team
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