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11 Best WordPress Newsletter Plugins of 2025 (Expert Picks)
Many store owners either ignore or don’t focus much on email newsletters. I get it. Newsletters can feel old-school, and setting them up often seems like extra work. But over the years, I’ve seen stores that use email newsletters consistently always outperform those that don’t. The key is choosing the right tool, one that’s easy to use and offers essential features like customer segmentation, visual email builder, ready-to-use templates, and performance analytics. I’ve tested a wide range of options from simple email list builders to full-featured automation platforms. Based on my experience and the outcome of each plugin, I've compiled a list of the 11 best
Aug 26, 2025
Editorial Team
18 Best WooCommerce Checkout Plugins for 2025 (Expert Picks)
Trying to boost your WooCommerce checkout conversions but unsure which plugins actually make a difference? I once worked on a fashion brand’s WooCommerce store that had a steady flow of traffic, but barely 1.8% were converting. The culprit? The default checkout process was too long and lacked essential conversion features. After testing a few checkout plugins, we implemented an optimized one page checkout with address auto-fill, express payments, and order bumps. This significantly improved their conversions and the client was thrilled. And it's not just a one-off case. One of our users, Jake McCluskey, implemented the same funnel strategy for a client on their 4th of
Aug 23, 2025
Editorial Team
10 Best WooCommerce Coupon Plugins in 2025 (Most Are Free)
Many eCommerce stores struggle to stay profitable when offering discount coupons. And honestly, it’s because they’re not being strategic about it. From what I’ve seen over the years, handing out coupons to everyone is the fastest way to lose money and erode profitability. But with the right approach, coupons can actually help you sell more, keep customers coming back, and grow your profits. For instance, offering BOGO deals for low-moving items to clear inventory, using tiered discounts to increase average order value, and auto-applying coupons at checkout reduce friction and improve conversions. To help you implement these smart discount coupon campaigns, here’s my handpicked list of
Aug 14, 2025
Editorial Team
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