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Recent Blogs
Order Bump v/s One-click Upsells: What's The Difference Between The Two?
Order Bump v/s One Click Upsell: Which one to choose? We got this question from a handful of our customers: "What's the difference between a one-click upsell and an order bump? Why use one or the other or both?" Certainly, that's a great question, and it can get a bit confusing. Should you set up order bumps or one-click upsells in your store? In this post, we'll explain the difference between the two and share a framework to help you decide. We bet that once you follow our approach, it'll be a cakewalk for you to decide. Let's start with order bump v/s one-click upsell, and
Dec 17, 2025
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Recent Blogs
How to Set Up WooCommerce HubSpot Integration in 5 Easy Steps (7 Automated Use Cases Included)
Data is the lifeblood of every eCommerce store. But if your WooCommerce data lives in one place and your HubSpot CRM in another, you're running your business on guesses, not insights. I’ve worked with hundreds of WooCommerce store owners at FunnelKit, and I see the same problem again and again. Sales data gets trapped inside WooCommerce. Marketing teams rely on manual CSV exports or basic free connectors. The result? Missing order details, no product-level insights, and zero visibility into customer lifetime value. This is exactly why WooCommerce HubSpot integration matters. This guide is not about simply connecting WooCommerce to HubSpot. It's about building a deep, reliable
Dec 17, 2025
Editorial Team
![How To Enable Pinterest Conversion Tracking In WooCommerce [2026]](https://funnelkit.com/wp-content/uploads/2025/12/pinterest-conversion-tracking-woocommerce-funnelkit.jpg){kind=tracking}
How To Enable Pinterest Conversion Tracking In WooCommerce [2026]
You’ve launched your Pinterest campaigns and the clicks are coming in, but your WooCommerce dashboard and Pinterest Ads Manager tell two completely different stories. This is one of the most common frustrations I see among store owners: sales are happening, but you can’t attribute them to specific pins. Without that data, you aren't optimizing your ads; you’re just guessing. At FunnelKit, we’ve helped hundreds of WooCommerce stores track millions in transactions. From our experience, standard analytics tools often miss critical conversion events, leaving gaps that directly impact ad performance. In this guide, I’ll show you how to set up reliable Pinterest conversion tracking for WooCommerce. This
Dec 17, 2025
Editorial Team
How to Send WooCommerce Post-Purchase Emails to Drive Repeat Sales
Do you want to set up WooCommerce post purchase emails that help boost your customers’ lifetime value? Most store owners obsess over the acquisition, i.e., getting the customer to the checkout page. But in my experience auditing hundreds of WooCommerce stores at FunnelKit, the real profit is generated after the sale. The post-purchase experience minimizes buyer’s remorse, maximizes customer satisfaction, and lays the groundwork for future sales. It’s a powerful tool to have in your marketing arsenal. A well-thought-out WooCommerce post-purchase email sequence can help build long-lasting relationships, generate repeat purchases, and significantly boost revenue. In this guide, I’ll explore the intricacies of WooCommerce post purchase
Dec 16, 2025
Editorial Team
WooCommerce Email Customizer: Best Plugins & How to Customize Emails
WooCommerce Email Customizer: Best Plugins & How to Customize Emails The moment a customer places an order, trust shifts from your checkout page to your emails. WooCommerce’s default emails deliver order details correctly, but they offer little control over design, branding, or clarity. This can make even well-run stores feel less professional after checkout. A WooCommerce email customizer gives you control over how transactional emails look and feel. You can personalize order confirmations, shipping updates, and account emails with branded templates, clear layouts, and helpful CTAs without editing theme files. This guide explains how WooCommerce email customization works and compares the best WooCommerce email customizer plugins
Dec 16, 2025
Editorial Team
How to Customize WooCommerce Order Confirmation Emails to Boost Revenue: 2 Simple Methods
Your WooCommerce order confirmation email isn’t just a simple receipt; it’s a powerful marketing opportunity! With an average open rate of 65%, a click rate of 17%, and an order rate of 3.77%, these emails can engage customers and drive repeat sales. From confirming order details to showcasing your brand’s personality, these emails are the first touchpoints in post-purchase communication. Yet, in my experience analyzing thousands of checkout flows, the standard WooCommerce order confirmation email remains the most under-utilized asset in the entire sales funnel. Most stores stick with the default template. A generic, dry receipt that tells the customer nothing other than “we took your
Dec 15, 2025
Editorial Team
How to Create an Opt-in Page on WordPress that Converts
Do you want to create an Opt-in page on WordPress that converts more visitors into leads? Most visitors leave your site without buying. In fact, data shows that 76% of traffic isn’t sales-ready on the first visit. If you’re sending that traffic directly to a checkout page, you are leaving money on the table. The solution is a dedicated Opt-in Page, a focused gateway designed to capture emails so you can nurture leads toward a purchase later. But simply throwing up a lead capture form isn’t enough. Through analyzing thousands of funnels at FunnelKit, I’ve learned that design and offer alignment are everything. In this guide,
Dec 12, 2025
Editorial Team
How to Customize WooCommerce Checkout Page (Step-by-Step Guide)
The default WooCommerce checkout page works, but “working” isn’t enough if you want higher conversions and more revenue. After auditing hundreds of WooCommerce stores over the years, we’ve found that the checkout page is often the biggest leak in the sales funnel. It’s usually crowded with fields that don’t matter, lacks urgency and trust elements, and doesn’t guide shoppers smoothly through the payment process. The good news is that customizing your WooCommerce checkout page can immediately improve conversions. Even small changes, such as rearranging fields, simplifying steps, or adding social proof, can dramatically boost order completion rates. In this guide, we’ll show you step-by-step how to
Dec 11, 2025
Editorial Team
Email Marketing Analytics: What Is It and 7 Metrics You Must Track
Email marketing isn’t just about sending campaigns. It’s about understanding what happens after you hit send. That’s where email marketing analytics becomes your competitive advantage. By tracking key metrics like open rates, click-through rates, conversions, and subscriber behavior, you can uncover what’s working, what’s not, and where revenue is leaking. When you use data to guide your email strategy, every campaign becomes smarter, more targeted, and more profitable. In this guide, we’ll break down the essential analytics you should monitor, how to interpret them, and the actionable steps you can take to boost performance and drive measurable growth. What is Email Marketing Analytics? Email marketing analytics
Dec 11, 2025
Editorial Team
WooCommerce Checkout Field Editor: How to Customize Your Checkout Form Without Code
Have you ever wondered why some online stores convert like crazy while others struggle to close a sale? A simple reason is checkout optimization. If your WooCommerce checkout page still looks like every other default setup, you will lose potential buyers. Shoppers expect a fast, intuitive checkout tailored to their needs. Yet WooCommerce’s default fields often slow things down, ask for irrelevant details, or miss crucial details that could improve fulfillment and the customer experience. The solution? A WooCommerce checkout field editor lets you take full control, adding, editing, or removing fields that make sense for your business. In this post, we’ll show you how you
Nov 28, 2025
Editorial Team
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