Do you want to offer WooCommerce cart discounts in your online store?
Offering cart discounts helps engage your potential customers and boost conversions in your eCommerce shop.
About 78% of consumers are influenced to buy products from a new brand because they find a discount coupon. [Source: Vericast]
That’s how brilliant these cart discounts are!
But unfortunately, WooCommerce, by default, doesn’t have the option to create cart discounts. However, we’ve got a solution up our sleeves.
In this blog, we’ll demonstrate the complete process of setting up an all-new sliding shopping cart and offering WooCommerce cart discounts on the slide-in cart in the store.
Here's a quick tutorial to help you get started:
A WooCommerce cart discount is a promotional coupon code that gets applied to the user’s order before completing a purchase.
This discount usually presents attractive deals, encouraging customers to purchase the products and save money.
Discounts can be in different forms, such as percentage discounts, fixed amount discounts, BOGO offers, free shipping, etc.
Take a look at this WooCommerce cart discount example:
As you can see, the 15% cart discount coupon is automatically applied when the total reaches a certain value. There is another discount in the form of a gift coming up when the shopper adds items worth $11.01 more here.
A few other examples include:
70% of online shoppers abandon their carts - leaving the store without making a purchase.
There is a direct correlation between cart abandonment and the user experience on your online store.
The real significance lies in how easy it is to purchase in your store.
WooCommerce offers a default cart page, an additional step in the checkout journey. But you can fix that with a sliding cart (discussed later in the post).
Besides that, one sure-shot way to drive sales and minimize cart abandonment is to offer WooCommerce cart discounts to your shoppers.
Let’s look at the benefits of offering WooCommerce cart discounts:
Offering cart discounts can be a powerful marketing tool that should be done strategically. However, overusing or giving excessive discounts may hamper your profit margins. That’s why it’s essential to calculate return on investment effectively and evaluate your profits beforehand.
Let’s look at the top 3 best WooCommerce cart discount plugins to help you set up coupons applicable for cart discounts.
We’ve tried many plugins that cater to dynamic pricing and discounts, coupon management, wholesale-based discounts, gift cards and promotions, customized discount plugins, etc.
Here are the best three WooCommerce cart plugins we’ve shortlisted that fit our topic’s requirements.
FunnelKit Cart brings a modern, stylish side cart to your store and completely replaces the traditional WooCommerce cart page.
With its smart in-cart recommendation system, offering relevant product upsells and cross-sells is quite effortless.
It allows you to set up unique rewards based on the cart value to encourage your users to keep shopping in your store.
Let’s look at its main features:
Advanced Coupons extends the WooCommerce coupon functionality by setting up impressive cart coupon options, store credits, etc.
Based on different cart conditions, it lets you create rule-based BOGO deals, gift cards, shipping discounts, etc.
Here are its key features:
Advanced Coupons is available in both lite and pro versions. Its premium version starts at $59.50 annually to be used on a single site.
The Cart Discounts for WooCommerce plugin helps reduce abandoned carts and increase your store’s conversions.
Offer discounts based on cart amount, quantity, product, or weight. You can further offer discounts for specific products, categories, or user roles to help you skyrocket your sales.
These are its core features:
This plugin comes only in a premium version and will cost you $49 annually.
These are the best plugins you can find to offer WooCommerce car discounts. Move to the next section to find out how to create a cart discount in WooCommerce.
To set up cart discounts in WooCommerce, we’ll use the FunnelKit Cart plugin.
We choose FunnelKit Cart over the other two plugins listed above because it’s the best plugin to offer cart discounts. Besides, it is among the most powerful plugins in the FunnelKit ecosystem.
It brings Ajax's add-to-cart feature and complete mini cart functionalities, offers upsells and cross-sells, and sets up smart cart discounts.
FunnelKit Cart offers milestone-based rewards on cart value. You can set up a maximum of three rewards in your store:
Go ahead and get the premium copy of the plugin (available in the FunnelKit Plus plan and above).
Make sure to install and activate FunnelKit Cart on your WordPress website.
Once done, follow the steps to create WooCommerce cart discounts:
Go to FunnelKit ⇨ Cart and turn on the toggle to ‘Enable Cart’ in your WooCommerce store.
This will enable the all-new modern sliding shopping cart in your store.
Now, you can configure and match your sliding cart’s important settings to fit your requirements.
👉 Check out our complete WooCommerce side cart post here.
Go to Marketing ⇨ Coupons and click on ‘Add coupon’.
Enter the coupon code and its description.
Please note that coupon description is an optional field.
Now, set up your coupon discount rules for WooCommerce here. Select the discount type, coupon amount, expiry date, and free shipping if you want to enable with this coupon code.
Here, we’ve set up a percentage discount of 15% with no expiration date that doesn’t include free shipping.
Furthermore, you can even set up usage restrictions and limits from the other coupon tabs.
Once done, hit the ‘Publish’ button on the right-hand side of your screen. Your discount coupon will become active in your store.
Next, head to the FunnelKit Cart and go to the Rewards section.
Then, hit the ‘Create Reward’ button.
Select the Reward Type - Discount from the drop-down.
Next, specify the following details:
Click on ‘Save’ when done and it’ll set up your WooCommerce cart discount reward!
Now, when the total cart value of a user reaches $50, the WooCommerce add to cart discount code will be applied programmatically.
FunnelKit Cart lets you set up a maximum of 3 rewards. This means you can set up additional rewards by clicking on the ‘Create Another reward’ button.
Free Shipping WooCommerce cart discount reward
You can offer your shoppers a free shipping cart discount when the minimum cart price reaches a certain value.
You must configure the shipping method in WooCommerce settings (shipping zones) for the free shipping reward.
Add the free shipping method to the zone where you serve your customers.
After that, specify the minimum order amount to enable free shipping.
👉 Check out our post to set up the free shipping method in your store.
Free Gift WooCommerce cart discount reward
Offer one of your products in your store as a gift to your customers when the cart value reaches a certain amount.
You can even offer samples or new-arrival products for free! This is the best way to promote and bring your new products to your users.
To set up the free gift reward, you only need to add the threshold cart value and specify the product you want to offer as the gift.
Click on ‘Save’ when everything is all set!
Well done! This is how you can set up WooCommerce cart discounts in your store.
Here’s how WooCommerce will show all three discount rewards in your cart:
FunnelKit Cart certainly gamifies your shopping cart and lights up the user experience in your WooCommerce store.
The smart in-cart recommendations give a perfect opportunity to display relevant product suggestions in the cart.
👉 Refer to our WooCommerce cart upsell post to configure upsells and cross-sells in your side cart.
With the cart abandonment rate for eCommerce soaring high, it becomes quite important to maximize conversions and offer the best shopping experience.
One of the most effective ways to do that is by introducing WooCommerce cart discounts in your store.
With FunnelKit Cart, you can create attractive shopping cart rewards such as exclusive discounts, free shipping and item gifts.
Not only that, FunnelKit Cart helps you solve the redundancy of default cart pages and lets shoppers take straight to checkout for a quick buying experience.
You can even offer upsells and cross-sells from this sliding cart to help boost your store’s average order value.
All in all, it’s a perfect plugin made for your WooCommerce store!
You can even use the Cart plugin with FunnelKit Funnel Builder to enhance your checkout pages and maximize your store sales.
So, what are you waiting for?