Want to boost sales and increase the average order value of your WooCommerce store?
Using a reliable WooCommerce related product plugin is one of the simplest and most effective ways to encourage impulse purchases by displaying relevant cross-sells, upsells, or both.
The default WooCommerce setup can feel limited when it comes to showing truly effective recommendations, which is why adding a dedicated plugin is essential.
After all, why sell just one product when you can easily increase sales by showing the right related products at the right time?
In this blog, we’ll explore the top 8 WooCommerce related product plugins, highlighting their key features, pros, cons, and pricing so you can choose the perfect fit for your store.
Let’s get started.
Table of Contents
Plugin | Unique Selling Proposition (USP) | Price |
---|---|---|
FunnelKit Funnel Builder | Product recommendations at checkout & post-checkout with one-click upsells, drag-and-drop funnel builder, and A/B testing | Starts at $99.50/year |
FunnelKit Cart | Slide-in mini cart showing cross-sells & upsells immediately after add-to-cart, milestone rewards, integrates with FunnelKit | $179.50/year (includes FunnelKit Funnel Builder) |
Related Products for WooCommerce | Full manual control over related product assignments per product with shortcode and multilingual support | Free; Premium $89/year |
Product Recommendations for WooCommerce | Automated “Frequently Bought Together” recommendations with advanced analytics & rule-based targeting | $99/year |
FunnelKit Automations | Automated personalized product recommendation emails with prebuilt templates and dynamic coupons | Free; Premium from $99/year |
OptinMonster | Behavior-triggered product recommendation popups and slide-ins with A/B testing and drag-drop builder | Starts at $9/month (billed annually) |
Cart Upsell for WooCommerce | One-click upsell offers directly on the cart page with rule-based targeting | $29/year |
WPC Custom Related Products for WooCommerce | Manual control over related products on product pages with drag-and-drop management | Free |
Before we review each plugin in detail, let’s discuss why these plugins are important and the criteria we used to select the top 8.
A WooCommerce related products plugin lets you display items that are relevant to what your customers are viewing or buying.
These plugins help you offer smarter suggestions throughout the purchase journey, improving customer experience and increasing your average order value.
Out of the box, WooCommerce only shows related products on product and cart pages. You can set up sales and cross-sells, but forget about targeting based on customer behavior, order history, or user role.
That’s where related product plugins shine.
They unlock dynamic rules, smarter placements, and real personalization all designed to boost your average order value (AOV).
What you can do with the right plugin:
Go beyond the product page. Add them to the mini cart, checkout, post-purchase even as order bumps. More visibility, more sales.
Target based on cart items, past orders, user role, or shipping address. Personalized suggestions lead to higher conversions.
From browsing to checkout, serve smart offers that increase cart size without being pushy.
See which recommendations drive clicks and optimize your strategy with real data.
91% of shoppers prefer brands that offer relevant suggestions. Meet their expectations and turn one-time buyers into loyal fans.
Relevant add-ons help shoppers find what they need and stop them from bouncing to another store.
The right related product plugin doesn’t just show more products, it shows the right ones.
That’s how you drive sales, increase AOV, and deliver a shopping experience that keeps people coming back.
Not all related product plugins are created equal and worth using on your website if you truly want to boost conversions and enhance customer experience.
We tested 27+ plugins to evaluate their features, performance, and flexibility. After hands-on comparisons, we narrowed it down to the top
Here’s what we prioritized while picking the best:
Personalize suggestions automatically based on behavior, cart items, or past purchases, no manual setup needed.
Show related products where they’ll get noticed on product pages, in the mini cart, at checkout, or even post-purchase.
Track clicks, sales, and AOV to see what’s working and optimize your strategy with real-time data.
Boost conversions by pairing recommendations with targeted discounts or loyalty rewards.
Make sure your suggestions look great and function smoothly on every mobile device.
A WooCommerce-related product plugin is a tool that helps you leverage the power of recommended products at various stages of the buying process to boost order value.
We have compiled a list of 8 WooCommerce product recommendation plugins, including key features, pros and cons, pricing, and customer reviews.
Checkout is the final and most crucial stage of the buying process. At this point, customers already have the right momentum to place their order, making it the perfect moment to recommend products they're most likely to accept.
With FunnelKit Funnel Builder, you can show product recommendations directly on the checkout page that customers can add with a single click. You can display multiple offers and place them in different positions for maximum visibility.
But it doesn’t stop there. It also lets you offer a one-click upsell right after checkout—there's no need for customers to re-enter payment details. It’s seamless and friction-free.
On top of that, you can fully customize the design of your checkout and thank you pages. Plus, optimize them with conversion-boosting features to streamline the entire process.
Why choose this plugin to offer related products?
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Customer review:
What if you could show a related product in a pop-up right after someone adds an item to their cart?
Sounds like something a shopper would appreciate, right?
Imagine someone adds a shampoo to their cart, and a slide-in appears suggesting a conditioner. That’s smart, timely product recommendation in action.
That’s exactly what FunnelKit Cart helps you accomplish.
This powerful tool lets you suggest complementary items using a sleek mini side cart. Shoppers can view their cart, update items, and even add products from their in-cart recommendations without leaving the page.
Plus, it has a milestone-based reward system that unlocks perks like free shipping, discounts, and gifts as customers add more items, giving them more reasons to keep shopping.
Why choose this WooCommerce-related product plugin?
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Customer review:
Looking for more control over what products show up as related items?
This Related Products for WooCommerce plugin lets you manually assign related products for each WooCommerce product, no guesswork, no algorithm. You decide what to cross-sell and where.
To keep recommendations clean and relevant, you can also disable WooCommerce’s default related products section, exclude specific categories, and hide out-of-stock items.
Why choose this plugin to offer related products?
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Customer review:
What if you could automatically display smarter product recommendations everywhere on shop pages, product pages, cart, checkout, or thank-you pages?
Sounds like a win-win for you and your customers, right?
Product Recommendations for WooCommerce blends human smarts with machine learning to deliver automated, accurate “Frequently Bought Together” offers.
Its advanced analytics lets you track performance and optimize your recommendations for even better results.
Why choose this WooCommerce-related product plugin?
Pros:
Cons:
Pricing:
Customer Reviews:
What if your product recommendations didn’t stop at your website? With FunnelKit Automations, you can take those smart upsells and cross-sells to where your customers are most engaged—their inbox.
What if your product recommendations didn’t stop at your website? With FunnelKit Automations, you can take those smart upsells and cross-sells to where your customers are most engaged, their inbox.
This plugin lets you automatically send personalized emails packed with relevant product suggestions based on each shopper’s behavior, purchase history, and order details.
Even after customers leave your site, you’re still showing them what they want next, without being pushy. Create stunning emails using prebuilt templates and customize them easily with a visual builder. Plus, automatically add dynamic coupons based on different conditions to sweeten the deal.
Why choose this plugin to offer related products?
Pros:
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Customer Reviews:
OptinMonster isn’t just for collecting emails; it’s a powerful conversion tool that can be used to recommend related products with highly targeted pop-ups, slide-ins, floating bars, and more.
By using behavior-based triggers (like exit intent, scroll depth, time on page, or cart activity), you can show innovative product suggestions right when your visitors are most likely to engage. Think of it as personalized upselling, but without disrupting the shopping experience.
This tool helps you boost conversions with timely, on-brand product recommendations that convert, whether recommending a bundle, a cross-sell, or limited-time offers.
Why use this WooCommerce-related product plugin?
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Customer review:
The cart page is a high-intent moment when shoppers are reviewing their items and making final decisions.
Cart Upsell for WooCommerce helps you make the most of that window by showing tailored product suggestions right in the cart.
Think of it as a soft nudge rather than a hard sell. You can show a one-click upsell box styled to match your store, and use flexible conditions to control who sees what, whether it’s based on cart contents, user roles, or something else.
Why choose this plugin to suggest related products?
Pros:
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Customer review:
Want complete control over what related products appear on your product pages?
WPC Custom Related Products for WooCommerce lets you handpick the items you want to show as related, so you’re not stuck with random auto-suggestions from WooCommerce.
You can highlight complementary or high-margin products on the single product page, right where customers are most engaged. Consider it simple, manual cross-selling that feels more intentional and personalized.
Whether you're promoting accessories, bundles, or similar styles, this plugin gives you drag-and-drop control over how product recommendations appear.
Why use this WooCommerce-related product plugin?
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That's it. These were the best WooCommerce plugins to suggest related products at various stages of a buying process.
Experts recommend using the FunnelKit Products together with all the plugins because then you can offer related products throughout the buying journey.
Right from when your users add an item to their cart, you can offer in-cart recommendations with FunnelKit Cart. This way, users can access the side cart from anywhere, see the related products, and add them to their cart if they like with a single click.
With FunnelKit Cart, you don’t need the cart page; users can view order details and apply coupons to the cart itself. Plus, they can go directly to the checkout page from the slide cart.
Now, on the checkout page, you can offer related products as order bumps, and once users successfully check out, you can offer them one-click upsells.
Even with FunnelKit Automations, you can send them post-purchase product recommendations with related items they haven’t bought yet.
So, if you get a FunnelKit plan, you can completely utilize the power of related products, and that’s why experts recommend it.
Yes, you can recommend products based on a customer's purchase history by using related product plugins like FunnelKit Funnel Builder.
Absolutely! Many plugins allow you to show related products by specific categories so customers can find complementary items that match their interests.
Yes, most related product plugins let you customize the location of recommendations, whether you want them above or below product descriptions or even on the checkout page.
Yes, some plugins enable you to set rules that display customized recommendations based on customer behaviour or geographical location. For instance, with FunnelKit Funnel Builder, you can offer different order bumps or upsells to people with different billing and shipping addresses.
Using a WooCommerce related product plugin is essential for any store owner looking to boost customer engagement and increase sales. By offering personalized product recommendations, you create a tailored shopping experience that encourages customers to explore more and purchase additional items.
People who love to shop always look for related items so they can order them together, receive them at once, and save on shipping bills.
With FunnelKit products, you can show related products at different stages of a purchase and, using the rule engine, make the offers as relevant as they get. This way, you can maximize your sales potential.
So, get yourself Funnelkit and boost sales with related products.
Editorial Team
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