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Recent Blogs
How to Create an Opt-in Page on WordPress that Converts
Do you want to create an Opt-in page on WordPress that converts more visitors into leads? Most visitors leave your site without buying. In fact, data shows that 76% of traffic isn’t sales-ready on the first visit. If you’re sending that traffic directly to a checkout page, you are leaving money on the table. The solution is a dedicated Opt-in Page, a focused gateway designed to capture emails so you can nurture leads toward a purchase later. But simply throwing up a lead capture form isn’t enough. Through analyzing thousands of funnels at FunnelKit, I’ve learned that design and offer alignment are everything. In this guide,
Dec 12, 2025
Editorial Team
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Recent Blogs
How to Customize WooCommerce Checkout Page (Step-by-Step Guide)
The default WooCommerce checkout page works, but “working” isn’t enough if you want higher conversions and more revenue. After auditing hundreds of WooCommerce stores over the years, we’ve found that the checkout page is often the biggest leak in the sales funnel. It’s usually crowded with fields that don’t matter, lacks urgency and trust elements, and doesn’t guide shoppers smoothly through the payment process. The good news is that customizing your WooCommerce checkout page can immediately improve conversions. Even small changes, such as rearranging fields, simplifying steps, or adding social proof, can dramatically boost order completion rates. In this guide, we’ll show you step-by-step how to
Dec 11, 2025
Editorial Team
Email Marketing Analytics: What Is It and 7 Metrics You Must Track
Email marketing isn’t just about sending campaigns. It’s about understanding what happens after you hit send. That’s where email marketing analytics becomes your competitive advantage. By tracking key metrics like open rates, click-through rates, conversions, and subscriber behavior, you can uncover what’s working, what’s not, and where revenue is leaking. When you use data to guide your email strategy, every campaign becomes smarter, more targeted, and more profitable. In this guide, we’ll break down the essential analytics you should monitor, how to interpret them, and the actionable steps you can take to boost performance and drive measurable growth. What is Email Marketing Analytics? Email marketing analytics
Dec 11, 2025
Editorial Team
WooCommerce Checkout Field Editor: How to Customize Your Checkout Form Without Code
Have you ever wondered why some online stores convert like crazy while others struggle to close a sale? A simple reason is checkout optimization. If your WooCommerce checkout page still looks like every other default setup, you will lose potential buyers. Shoppers expect a fast, intuitive checkout tailored to their needs. Yet WooCommerce’s default fields often slow things down, ask for irrelevant details, or miss crucial details that could improve fulfillment and the customer experience. The solution? A WooCommerce checkout field editor lets you take full control, adding, editing, or removing fields that make sense for your business. In this post, we’ll show you how you
Nov 28, 2025
Editorial Team
Best WordPress Black Friday and Cyber Monday Deals 2025
Black Friday and Cyber Monday are the most anticipated events for WordPress users. It’s the perfect time to grab the WordPress plugins you’ve been eyeing at discounted prices. In this blog, we’ve compiled the best WordPress Black Friday and Cyber Monday Deals of 2025. Our list includes all the essential plugins, like checkout customizers, marketing automation tools, hosting services, page builders, SEO plugins, and more. So, let’s start. Exclusive BFCM Deals from FunnelKit: Up to 50% OFF on the Ultimate WooCommerce Marketing Solution! FunnelKit is committed to helping WooCommerce Store owners achieve exponential growth. Every product by FunnelKit is designed and developed to ensure your customers
Nov 27, 2025
Editorial Team
WooCommerce Cart Abandonment Recovery: Proven Tactics to Bring Shoppers Back [2025 Guide]
Every WooCommerce store faces it: shoppers add products to their cart, then vanish before completing checkout. In fact, studies show that nearly 70.22% (about 7 out of 10) of online shopping carts are abandoned, costing eCommerce stores thousands in lost revenue every month. [Source: Baymard Institute] At FunnelKit, we’ve helped over 30,000 WooCommerce stores reduce cart abandonment and recover lost sales through powerful automation, personalized recovery emails, and advanced funnel strategies. In this 2025 guide, you’ll learn how to: Identify why customers abandon carts Recover those lost sales with automated emails, SMS, and incentives Top 3 best WooCommerce cart abandonment plugins Set up a complete WooCommerce
Nov 27, 2025
Editorial Team
How to Create a Custom WooCommerce Thank You Page that Boosts Repeat Purchases [2025]
The default WooCommerce thank you page does the bare minimum. It confirms an order, and that’s it. But it has the potential to do so much more for your business. For any online store, the post-purchase experience matters just as much as checkout. A great thank you page isn’t just a “thanks for buying” message. It’s your chance to build trust, boost loyalty, and turn one-time buyers into repeat customers. Many store owners overlook this page and miss out on easy wins like upsells, brand engagement, and customer retention. In today’s crowded eCommerce space, your thank you page should do more than show an order summary.
Nov 27, 2025
Editorial Team
How to Create a Challenge Funnel that Generates Leads and Boosts Revenue
Among all the funnels a marketer can create, challenge funnels are fun and the fastest at converting visitors into buyers. Unlike a standard lead magnet that users download and forget, a challenge demands active participation, turning a cold lead into a raving fan in a short time. As a marketer, I’ve helped thousands of WordPress users build high-converting sales paths. I’ve seen firsthand that the "Challenge" model is a psychological ecosystem that primes your audience to buy. It starts with enrolling people in a challenge that they’re collectively passionate about and ends with achieving their goals. For a marketer or business owner looking to step up
Nov 19, 2025
Editorial Team
How to Add Custom Fields to WooCommerce Checkout (3 Easy Methods)
Do you want to add a custom field to your WooCommerce checkout page? The default WooCommerce checkout offers a one-size-fits-all solution and it cannot be optimized for your unique business needs. You might need a “VAT Number” field for B2B sales, “Delivery Instructions” for your courier, or a “How did you hear about us?” field for your marketing. A few months ago, I was helping a client sell handmade skincare kits and noticed a weird drop in conversions at checkout. Customers were confused about where to add personalization notes, like skin type or preferred scents. The default “Order Notes” field wasn’t enough. So, I added a
Nov 18, 2025
Editorial Team
The Marketer’s Guide to Tripwire Funnels (And How to Build One in WordPress)
A tripwire funnel is one of the most powerful tools in digital marketing, and also one of the most misunderstood. In our experience helping thousands of WordPress businesses build sales funnels, we’ve seen tripwires that instantly cover 100% of ad spend, and others that convert at 0%. The difference is rarely the product, but it’s the strategy. Tripwire sales funnels help you grow your list of buyers by lowering the barrier to entry and making it insanely easy to do business with you! You may be selling physical products or online courses, but tripwire marketing is for everyone. In this post, we’re going to show you
Nov 14, 2025
Editorial Team
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